Tag Archives: Concept

Food Truck Emerging Concept in Hospitality

The quote of very famous chef says “The greatest dishes are very simple. –Auguste Escoffier” Food & Beverage industry is one of the widest sectors of hospitality where Simplicity is defined by various prospects. “FOOD TRUCK” is the simplest example of street food served by moving vehicles. With a rise in disposable income of middle-class; expenditure on fast food, awareness of nutritional aspect, mobile lifestyle and requirement of food on the go has made this model a popular choice among the Indian population, both as customers and investors. According to a study, this industry shall achieve revenue growth at the rate of 3.7% in the next five years, which is a significant growth for a newly introduced industry.

It is becoming a selective choice over a regular restaurant for new entrepreneurship activity with low investments and minimal risks involved. Few of its benefits are listed below.

It is considered to be low investment with high-profit food business ideas, mainly because it involves least economical investment as against a sit-down restaurant. This is one of the main competitive advantages of running a food truck instead of a regular restaurant. Moreover, to lessen the capital investment buying a truck can be replaced with renting. Next, selection of equipments & machinery required can be managed according the span of menu, like kitchen equipment, including exhausts, grillers, heat lamps, and any other specialty equipment your particular food needs.

Another advantage is it does not require the investment in expensive utilities, hiring a wide range of staff and taxes applicable on regular restaurants. This cuts down the most of capital & operational investment, providing disposable income from the capital to spend on menu engineering & marketing. On the other hand, its operational costs are month-to-month and limited as per the need & scope of operations or can be paid flexibly to manage the cost factor, as well as it does not require to disturb the routine operation maintenance & repair are easily manageable & even replaceable without major capital investment.

They are more eye appealing & hygienic with better quality food value for money as described by most customers, so they have become the latest fad in food & beverage world.

It offers pocket friendly deals for all verity of consumers. Price range starts from Rs 10 to Rs 200 to Rs 500 varying in all possible aspects- veg or non-veg, starters to complete meal. In country like India, where there is no end for the street food items, menu changes at every 5 km providing infinity varieties to please the customer with budget friendly meals.

In comparison to street food, Food truck foods & services are observed more hygienic & better option because of many reasons like use of disposable cutlery, moveable structure which makes it easier to maintain & clean, set up is similar to restaurant so it can offer better nutritional quality in food as compared to street food, etc.

When it comes to take risk in business, this model is superior than regular startup restaurant with low risk factor. Restaurants are bounded with location, whereas, the food trucks are flexible. Location plays a major role in success of food & beverage outlet as it generates major footfall. This concept works on low price quality food so quantity sale is required to generate maximum revenue where location plays a major role.

Its mobility feature also works as marketing tool to create brand of own product & provides flexibility in operation like shifting from regular sale to being part of larger event as secondary source or certain part of menu & many more where the imagination of person takes.

They are also flexible in terms of modification of structures (menu engineering, service management, product designing & exploration of new products) as well as expansion of concept (product or business). As compared to regular restaurant, its dynamics are more versatile & adaptable to changes over time because of small set up, limited equipments & staff.

This has become the best platform for the new entrant in food & beverage industry, it allows having better control and more flexibility. This is seemingly the best avenue for first-time entrepreneurs since they can research, and experiment with their model before they venture into establishing a sit-down restaurant with high investments and risks. After gaining a comprehensive knowledge, one can then dive into a conclusion about what would work the best for their sit-down restaurant. The future of food trucks seems to move high on the profit graph in developing India.

Don’t Misuse the Concept of ‘Acronyms’ and Please Spare Its Usage – An Appeal to Writers

ACRONYMS are words formed from the initial letters (normally one, sometimes more) of other words like AIDS which has been formed from Acquired immune deficiency syndrome and/or LASER formed from the first letters of the words Light amplification of stimulated emission of radiation.

Some of the other popular acronyms are:

UNESCO: United Nation’s Educational Social Cultural Organisation (There are several acronyms connected with U.N.O)

SAARC; South Asian Association for Regional co-operation.

AIIMS: All India Institute of Medical Sciences.

CAD: Computer Aided Design.

COBOL: Common business oriented language.

ESRO: European Space Research Organisation.

HUDCO: Housing and Urban Development Corporation.

JIPMER: Jawaharlal Institute of Medical Education and Research

NASA: National Aeronautics and Space Administration (USA)

(The list is endless. Readers are requested to kindly refer to some good general knowledge book to have a fairly complete list of Acronyms)

From the above examples, it can be seen that the essential characteristics of an acronym are:

1. They should be formed only from the initial letters of the other words.

2. They should form a full word. There should not be any full stop in between the letters.

3. While writing, all the letters are to be in capital letters.

4. They need not have any bearing to the meaning of the parent words.(Ref AIDS and parent words)

But in practice, this concept is often misused by not following any/all of the norms of the characteristics of acronyms. For example in the sentence “I am an M.B.B.S”, M.B.B.S is not acronym because there are full stops between the letters. Likewise ‘Viscom’ (Visual communications) is not an acronym because the contents are not individual letters and it is written in lower case. Neither Rs (rupees) nor Mike (Michael) are acronyms and they are only abbreviations.

I wish to record some very crude usage of this concept even at international level.

There is a widespread saying that NEWS is an acronym for North, East, West and South which is absolutely wrong. News is a separate word meaning that new happenings. Needless to add, old happenings are not news but only history. They say that information are gathered from four directions and so abbreviation the four directions are branded as NEWS. That is not correct because not all the letters are in capital letters and the amplification need not have similar meaning with the words abbreviated. Secondly there are more directions than the four mentioned. News are obtained from space also.

Another wrong usage in this concept is the word LIONS. People belonging to Lions clubs International record that amplification of LIONS is ‘Liberty, Intelligence and Our Nations Safety,” the meaning of which God only knows. If ‘LIONS’ dot mean the animal king Lion, then how the children of the members are known as LION CUBS and their life partner, Lion ladies? Are they ‘Liberty, Intelligence and our Nation’s safety’ ladies? One more important observation is that it is LION’S CLUBS INTERNATIONAL and not mere National. Hence the question of ‘Our Nation’s Safety’ does not arise. It is clear that they are coining some words to accommodate the initials.

Thus Lions clubs are crucifying English words by an immature translation. (The author of this article was an active LION member for twenty years and he has spent considerable portion of his savings for Social services through LIONS Clubs.)

Certain people make their own abbreviations and amplifications. In college student elections, we have noted such usage frequently. Suppose a contestant’s name is Sita there will posters saying Elect and select S (sincere), I(intelligent),T (Talented), A(Active) and so on as if Sita is an acronym for the four words mentioned. What if the opponents write as Sleeping, Intriguing, Torturous and Adamant?

Hence it is my fervent appeal to students and scholars of English language to desist from crucifying the language by misusing this concept of acronyms. Acronyms are used for brevity and clarity.. Sometimes they are used as ‘secret code’ also. Let us not misuse this concept narrow-minded purposes

Online Assignment Help – A New Concept in Education

In today's competitive scenario, everyone is trying to excel and make his own identity. In order to excel you have to multi-tasking. We all are trying to learn different things simultaneously. Today, students have a very a hectic schedule and they can't devote their full time and energy to their math assignment and other writing assignments. This is a matter of concern not only for the students but also for their parents. They too are feeling stressed because of the assignment pressure. If a student miss a lecture then it would be difficult for him to complete the assignment in the given time period. The problem gets major when they find nobody to help them out professionally. As a result, they lose interest in that particular subject.

In order to guide the students in educating them round the clock, a new technology has launched – popularly known as E-education. It is basically a type of online tutor who will help you in resolving all your queries regarding your education. Also known as Online Assignment Help, it is the most innovative concept in education world that provides you the way of learning at your ease at any time across the globe with help of internet. E-education with latest web technology help student in solving their problems, assignments, tests and in study plans. Most of us spend hours, everyday, on completing our writing assignment.

You don't need any special training to use this online assignment help. This whole process is very simple. You just upload your assignment with complete details and submit it for free quote. Once the payment formalities are over, an expert will provide you complete guidance for completing the assignment within the desired time frame. The expert will also clear your doubts while guiding for your assignment. With Online Homework Help, you can get the facilities like online group discussion, chatting to the members and anytime access to question bank. These facilities will help you to develop a great confidence level over that particular subject and save your time and energy so that you can devote them into other important areas.

Online assignment subject expert are highly proficient in that subject and give the best answers of your questions. You can get help for your math assignment, writing assignment and other online homework. It will also help in writing thesis, essays, etc and the grammar and vocabulary guidance will help the assignment shine.

Some of the major benefits of online assignment help are 24×7 hrs availability, reliability, multipurpose, better perfection, superior quality, time bound delivery, utility and comparatively low cost etc. These salient features make online assignment help certainly a better option than any other method.

So, getting the best student award is not a tough job any more. You can perform better than others with online assignment help. Student can get enough online resources for many exams such as GRE, GMAT, TOFEL, ACT, SAT, DAT etc.

Concept of Higher Education of Executives in India

In India the concept of executive higher education is yet to catch. University education is making comeback, but this time with a difference. The students are top managers and executives. They will again revisit those left campuses again. Companies want their top manager to be update with current market trends and should not be left behind.

The objective of these executive learning programs is to provide government and corporate executives with realistic, practical and leadership education. That is relevant to their personal and professional goals. Corporate worldwide believe that they can sharpen the mental horizon of their executives by sponsoring these programs.

Executive education programs help companies create a smarter workforce with high rate of technology absorption. These programs provide managers with lot of scope for growth. India market which is poised to be one of worlds biggest should not miss this opportunity. However the concept of university education and company sponsored programs yet to catch up in India.

While every corporation has its executive development program course, workshops and seminars, few also encourage their executive to take a break and go to B-school. Says Mathew, HR manager, The oberoi,” Most of companies are not in position to send their executive and middle level managers to B-schools. There is a fear that they will return back to same organization or not.

Therefore in India companies look for shorter and more intense programs as compared to lengthy MBA or diploma. Companies also have the option of addressing only specific issues related to the business. Therefore the shorter and specific courses form some institutes is becoming more popular. However the instances of companies sponsoring the employ for long term course are very rare.

The choice of education platform depends upon the development needs and gaps in system. Companies require identifying these differences and selecting the right medium. However university education provides the employ with broader spectrum, which will be helpful in dealing with different situations. However it is cautioned that functional realities are some times different from but studied in campus. So the faculty should be more alive to these situations.

Experts believe a need for collaboration of corporate and education institutes to develop these courses. It is done then soon we will see top CEO mingling with nervous students at institutes. The process of learning is a never -ending one.